Tim Johnson, an Associate Publisher for The Nation, reached out to me to create the branding for his new consulting agency Martialed Artists.
Johnson wanted the agency to reflect the influence of Hapki-do martial arts on his holistic marketing approach. Where other marketing firms focus on a list of binary metrics, Martialed Artists views all the moving parts of an operation to create bespoke, multi-pronged solutions for clients.
The final concept consisting of a brush-stroke circle holds both a rich history of usage and a future of potentials for the horizon - much like Martialed Artists. Deliverable included logo, redeveloped typography systems, a full range of digital and print templates, and brand guidelines.
